ALTER NATIVES 2017-04-04T17:31:46+00:00

ALTER Natives

It is an undeniable fact that people like contact with other people, even in the world of digital communications and mobile proliferation at times there is no substitute for personal, face-to-face, information exchange. This where our brand ambassadors or ALTER Natives step-in.

We have developed groups of highly motivated people in every city and university throughout the UK and Ireland, trained to support our clients in retail, on campus, in venue and online.

We find, train and manage dedicated teams on brand ambassadors for great brands including Beats By Dre, Alcatel, Puma Running, Havaianas and Merrell. Some of our Natives are full-time staff and some are students, either way they are a valuable business resource providing on-the-ground insight, product training, retail merchandising and social media buzz.

Click here to visit the ALTER Natives Facebook Group

2016 Key Stats for Students


On average, students spend more than four times on alcohol than food in their first year at University

Student Brand Ambassadors

The UK has


students, an audience that contributes

£20 Billion

to the economy every year and represents the ABC1 consumers of the future.


students unlikely to change banks after graduation.
With only


saying they are very likely
to move, this demonstrates that students are brand loyal.


Students are 1.7x more likely to log in to Facebook on a daily basis and


more likely than the average to check Twitter every day.


a week spent  on accommodation

Student - Housing


of students take out a student loan

Brand Ambassadors Students Cash Flow


access their bank accounts by mobile phone

Student - Banking


a week spent on transport

Student - Transport


spending the same amount (£20 to £39.99) on going to the pub, cinema and club.

Student - Nightlife

According to ONS data, since 2010, total overall spending by students is estimated to have increased by

£1.4 Billion

This shows no sign of slowing as the same data also predicts that the UK annual spend figure for students will be approximately £37bn by 2020.

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