TCL SUPPORTS BAFTA AND DANIEL CRAIG

TCL and BAFTA recently worked together on BAFTA: A Life in Pictures with Daniel Craig.

The BAFTA-nominated actor shared insights from his long-standing acting career ahead of his final appearance as James Bond in No Time To Die (2021) directed by Cary Joji Fukunaga, which was released on Thursday 30 September to critical acclaim.

The interview was fascinating, and you can see some brilliant clips and if you want to see even more of the interview, head over to BAFTA’s YouTube channel here.

ALTER Agency, TCL Mobile’s Tech PR Agency, was on hand to deliver the partnership with BAFTA ahead of the launch of the TCL 10 Series. With our specialism in events PR and with our work with Bacardi, Victoria, Junk Kouture and I am JD key parts of our portfolio, ALTER was perfectly positioned to support TCL Mobile.

As part of our work as TCL Mobile UK’s consumer tech PR agency, we assisted with press attendance, hospitality, social content creation, branding, and general on-the-night management.

As one of the first live events ALTER has worked on in 2021, it was fantastic to be back in a major venue like the ODEON Luxe, Leicester Square.

ALTER helped to organise a post-event reception for TCL and BAFTA VIPs, taking advantage of the captive audience to display their new product, the TCL 20 R 5G, as well as the rest of their stellar 20 Series product line.

A member of TCL Mobile UK’s field team, the TCL Tech Team (which ALTER has helped to establish) were also on the ground that night, discussing the latest TCL consumer electronic products with guests and VIPs.

This was the second BAFTA: A Life in Pictures event supported by TCL Mobile, following the 2020 interview with George Clooney. TCL Mobile has also supported the BAFTA Television Sessions for the past two years and you can watch a sample here.